Mavericks Blogs

Know Your Tech: CMS

Know Your Tech: CMS

Marketing is increasingly critical to a business’ success, especially when it comes to the use of content as an impressions generator. This makes it all the more important for your content to be well organized and managed. Here, we’ll go over a few options you have as far as content management systems are concerned, and how they make maintaining your content strategy that much simpler.

What is a Content Management System?
A content management system, or CMS, is an application or program intended to assist you in properly producing, editing, and storing content. A CMS serves as a centralized access point for those with authorization to manage your content strategy, helping you to leverage it more effectively. Each CMS falls into one of two types:

  • Web content management
  • Enterprise content management

Depending on your business’ needs and circumstances, one of these choices will be the superior option for you to leverage.

Web-Based Content Management System (WCMS)
Drupal, Joomla, WordPress
If you’re in business today, chances are pretty good that you have a website, and that you hired a website creator to build it. The WCMS is how all of your content on the website is put together and organized, and because your website is the cornerstone of your online marketing, you need to be sure that this content is equipped with the management features and abilities that will boost its success. The other benefit to leveraging a WCMS is that they are largely user-friendly, which means that learning to manage a website is made into a much simpler process.

Because marketing needs can shift in days, or even hours, organizations like yours may need to make rapid changes to their site. A WCMS allows those changes to be made quickly and easily, keeping your content up-to-date and relevant, while incorporating engagement tools like social media, forms, and discussion boards.

Enterprise Content Management System
HP Distributed Workflow, IBM ECM, Oracle WebCenter Content
While there are a few small differences, the basic function of an enterprise content management system is effectively the same as a web-based one. Not only does it provide an organizational information repository for all of the members of the organization to access, it also provides the same content management capabilities. They are often leveraged by businesses in order to:

  • Manage access to organizational content, improving security
  • Improve collaboration through improved file access and searchability
  • Centralize an organization’s content
  • Build a digital content storage platform through the incorporation of a document management system
  • Improve workflow efficiency by creating and storing templates

Enterprise content management provides both access and control over a business’ information, a must in the competitive market of today, helping to boost their success and profitability.

If you have any questions about the different content management systems and software solutions that may benefit your business, you can always lean on the experts at Mavericks. Call us at (440) 305-5514 for more information.

 

Comments

No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Guest
Friday, September 21 2018

Captcha Image

Mobile? Grab this Article!

QR-Code

Tag Cloud

Tip of the Week Security Technology Best Practices Tech Term Privacy Email Innovation Network Security Internet of Things Data Cloud Malware Cloud Computing Business Computing Data recovery Internet Data Backup Applications Artificial Intelligence Saving Money Mobile Devices Connectivity Smartphones Smartphone BDR Network User Tips Backup IT Services Google Hosted Solutions Workplace Tips Windows Data Protection VoIp Small Business Outsourced IT Communications Hackers Hardware Android Vulnerability Virtual Assistant Passwords Identity Theft Business Intelligence Password Microsoft Cybercrime Save Money Facebook Gadgets Windows 10 CES Information How To Content Management Social Engineering Business Management Encryption Router Managed Service Browser Computers VPN Paperless Office Two-factor Authentication Blockchain Sports Comparison Money Managed IT services Infrastructure Communication IT Support Miscellaneous Servers Workforce Accountants Upgrade Amazon Web Services MSP Digital Signature Wireless Charging data-driven marketplace Business Staff Authentication Machine Learning Business Mangement BYOD Law Enforcement Password Management Telecommuting Electronic Medical Records Word Wiring Devices HVAC Windows 7 Holiday File Sharing PDF Chrome Server top-line performance Website Credit Cards Employer-Employee Relationship Virtualization Firewall Mobile Device Management NIST Remote Work Remote Monitoring Hosted Computing Office 365 Collaboration Phishing Cybersecurity USB Online Shopping Social Media Password Manager Update Legal business intelligence Cache Telephone System Bring Your Own Device Fraud Workers Bandwidth YouTube Keyboard Unified Threat Management Gmail Efficiency Cryptocurrency Data Management Inventory Document Management Thought Leadership Computer Ransomware Productivity Wire OneNote Augmented Reality Nanotechnology Work/Life Balance Criminal organizations need Alert Disaster Recovery Settings Recycling Addiction Safe Mode Microsoft Office Cortana Human Resources Mobile Device Apps Automation Networking Cleaning Evernote Training Smart Tech Millennials Wireless Internet Amazon Managed IT Services Software Charger Mobile Computing eWaste Disaster Recovery Systems Organizations today Telephone Systems Google Apps IT Plan Access Control Entertainment Big Data Data Security Managed IT Enterprise Content Management IT Management HIPAA Practices Smart Office Specifications Remote Worker Thank You Quick Tips Compliance Congratulations Regulation Camera Twitter Company Culture Printers Managing Stress